Modern Day Event Marketing – 6 Tips To Get People!

event marketingNeed to get the word out about an event?  Use modern day event marketing techniques to increase the number of attendees at your next event.  Read the blog post below for ideas to get the word out about all types of events.

1. Use Multiple Online Marketing Channels

Be sure to use more than one marketing platform to get the word out about your event.  Use  your blog, e-newsletters, press releases, social media sites, your website and more for consistent branding of your event.  By using  multiple platforms, you can reach more people and hit many potential attendees more than once.

2. Exclusive Secret

Market an exclusive secret that will be revealed at the event.  By promising attendees something they won’t get anywhere else, you can get their interest.  For example, provide the top 5 tips or trends that they will only get if they are in-person at the event.

3. Giveaway for Attendees

Who doesn’t like winning a prize?   Offer a giveaway to all people that attend and choose a winner during the event.  A giveaway adds hype and excitement to your event and may give someone interested an extra push to attend.

Read the full article here at  http://blog.mannixmarketing.com/modern-day-event-marketing/

5 Risk Removal Strategies To Boost Online Sales

When a person comes to your site to buy your product or service, or even just to browse through what you offer, he or she usually has several concerns:

  • Is this company legit?
  • Does it work as advertised?
  • Will I get my money’s worth?
  • What if I am unhappy with my purchase?

These and others oftentimes prevent a client from buying, or at least delay the decision-making. The good news is that there are a number of simple but proven risk removal techniques that, when implemented correctly, may have an immediate and dramatic effect on your online sales.

# 1. Try before you buy (shareware model)

# 2. Use the freemium model

# 3. Let customers pay only if they like your work

# 4. Guarantee results where others can’t

# 5. Let the client set the price

Read the full article here at  http://tweakyourbiz.com/technology/2013/05/13/5-risk-removal-strategies-to-boost-online-sales/